There's no point just following someone else's set of rules and their plan of what worked for them, because actually, all businesses are different, all people are different, and we have to be more willing to stand in our own power and do what feels right and aligned for us, rather than just doing what someone else tells us to.

We have been working with a business coach for some time, and found that actually, stepping away from following the path she sets out for others, and finding the path that feels more aligned with who we are and what we want to be as a business has changed everything. Including our thoughts on whether a business coach is a necessary investment early on, especially when you are a personal brand.

In this conversation we talk about our own experience with that, why we believe that hiring a business coach isn't necessarily the right move, and what we think might help you get further, faster.

Have you hired a business coach and found that you ended up on a path that didn't quite feel right? If so, we would love to hear about it! Send us an email at [email protected] or jump on an exploration call with us - we'd love to connect!